Walk straight in if you've printed your badge at home or ask our team to print yours for you.
October 2026 talk schedule
Our October 2026 agenda for both brightonSEO and MeasureFest is now live and ready for you to start planning your visit. Browse the line-up below and create your own personalised agenda with the sessions you do not want to miss this 8 - 9 October.
Conference Schedule
Here is the full agenda for our conference days on October 8-9 2026, including all the MeasureFest talks too. Remember to check out our networking page too for lots of extra events and activities surrounding the conference.
09:00 AM
Registration
30 minutes
09:30 AM
GEO & AEO
Auditorium 1
Jean Sarunporn
Getting Your Brand Recommended by AI Agents: A Practical Guide to GEO
Paris Childress
Information Gain: The Missing Metric in Every GEO Content Strategy?
Samanyou Garg
Drowning in prompts? How to build an AEO program around the data that matters
Joss Froggatt
Buying Ads in ChatGPT: what the data says so far
AI & Automation
Auditorium 2
Maximising Impact & Value
Syndicate 1&2
Data & Measurement Efficiency
Syndicate 3&4 - MeasureFest
Future Proofing
Skyline
10:50 AM
Break
30 minutes
A chance to browse our exhibition hall, get some fresh air or chat to other attendees.
11:20 AM
Organic Social
Auditorium 1
E-E-A-T
Auditorium 2
Sarah McDowell
The SEO Case for Podcasting: Your Perfect E-E-A-T Strategy
Sophie Winkels
Headlines to bottom lines: turning newsroom E-E-A-T into corporate conversion
Christian Rigg
Best of Both Worlds: AI Content Systems with True Human EEAT
Katie Mishner
E-E-E-A-T: A Case for Adding 'Empathy' To Your SEO Strategy
Skills and Personal Development
Syndicate 1&2
Sarah McAreavey
Decoding the Individual: Using Personal Values to Unlock Team Potential
Hannah Smith
"Be more creative", they said... but what does that mean, and how do you do that?
Petra Kis-Herczegh
Your AI Transition Is a People Problem.
Nikki Goodman
Why SEO Recommendations Don't Get Implemented (Even When They Are Right)
Measurement and Reporting
Syndicate 3&4 - MeasureFest
Ecommerce
Skyline
Dan Brooks
Facets to Fortune: How to Optimise Your Ecommerce Filters for Revenue
David Bryan
The Hidden Architecture of High-Ranking eCommerce Product Pages: The Technical Systems That Actually Move Revenue
Steve Paine
Ecommerce & Retail Leaders: Food and Drink Sector
Margaux Marshall
Beyond The Audit: The Messy Side of Shopify Technical SEO
12:40 PM
Break
1 hour 20 minutes
A chance to browse our exhibition hall, get some fresh air or chat to other attendees.
02:00 PM
SEO Research and Intelligence
Auditorium 1
Practical AI
Auditorium 2
Performance Optimisation
Syndicate 1&2
Analytics Strategy
Syndicate 3&4 - MeasureFest
Delivering Value
Skyline
Dhanya Nair
Beyond AI Search: 5 Ways Charities Can Win in a Fragmented Search Landscape
Lucas Kolping
Beyond SEO Deliverables: Simple Tips to Become the Trusted Advisor Your Clients Never Want to Leave
Edward (Teddie) Cowell
No Clicks? No Rankings? No Problem: How AI Panic is Giving SEO a Seat at the C-Suite Table
03:00 PM
Break
30 minutes
A chance to browse our exhibition hall, get some fresh air or chat to other attendees.
03:30 PM
Understanding AI Search
Auditorium 1
Digital PR
Auditorium 2
Local SEO
Syndicate 1&2
Communicating Data
Syndicate 3&4 - MeasureFest
Migrations
Skyline
04:30 PM
Break
30 minutes
A chance to browse our exhibition hall, get some fresh air or chat to other attendees.
05:00 PM
The Future of SEO
Auditorium 1
Technical SEO
Auditorium 2
AI and Brand Citations
Syndicate 1&2
Setting Up for Data Success
Syndicate 3&4 - MeasureFest
Agentic & Vibecoding
Skyline
06:30 PM
majorActivity
Thursday Night Party
5 hours
The Tempest, 159 Kings Rd, Brighton BN1 1NB
Sponsored by AirOps
Sponsored by AirOps
Finish off day one of brightonSEO with an evening at The Tempest, one of Brighton's most iconic (and gloriously quirky) beachfront venues, tucked away in the famous seafront arches.
Join us for a relaxed evening of drinks, entertainment, and good company. Catch up with old SEO friends, make some new ones, and relax after a busy day in the conference. Fancy your chances? There'll even be a casino, with no real money involved, so you can get competitive without risking your conference budget.
There's no need to book - just turn up with your brightonSEO badge.
A limited number of drinks vouchers will be available on a first come, first served basis, so arriving early isn't the worst idea we've ever heard.
This event is kindly sponsored by AirOps. We'll scan your badge on arrival and share your details with AirOps so they can tell you about the excellent work they do (only if you attend, of course).