Kick start your day at the conference, every ability welcome. Find out more and book your free ticket.
Helping search marketers meet, learn, and do their jobs a little better
14 & 15 Sep, 2023
September 2023 event insights
September 2023 brightonSEO schedule
Time Slots
07:30 AM
5k seafront run - 7:30am
60 minutes
Yoga class - 7:30am
60 minutes
Enjoy a calming yoga class to calm your brain during a busy conference trip. Find out more and book your free ticket.
Netwalking - 8am
60 minutes
Join us for a casual stroll around our beautiful city and chat to other attendees. Find out more and book your free ticket.
08:30 AM
Registration
60 minutes
Walk straight in if you've printed your badge at home or ask our team to print yours for you.
09:30 AM
SEO Auditing
Auditorium 1

The top ten mistakes from monitoring 100,000 sites

How to conduct an efficient and effective competitor review

Please stop making me fix this over and over - I am not Sisyphus
Brand
Auditorium 2

How to properly use SEO, branding and brand protection to lower your CPA

Master your messaging: 3 ways most messaging sucks and how to fix it

How to keep the human element using AI for content and SEO
Log Files
Syndicate 1&2

Getting down and dirty with log files

How log file analysis can supercharge SEO

Googlebot log driven design & AI linking
Wellbeing
Syndicate 3&4 - Search & Social Advertising Show

Running a successful business without it ruling your life

Flip the script: overcoming negativity bias for positive growth

From AI to EI: The future of SEO is emotional intelligence
Future Proof SEO Showcase
Skyline

Intent is king: creating content for the new-age SERP

10 quick wins to improve your rankings (using Ahrefs)

How to fight 100 horse-sized ducks: technical SEO strategies for multiple large sites
Roundtable discussions
470 minutes
Meeting Room 5, Brighton Centre, Brighton, BN1 2GR
Exclusive invitation-only sessions to discuss the hot topics with others in similar roles.
10:40 AM
Break
30 minutes
A chance to browse our exhibition area, get some fresh air or chat to other attendees.
Mindfulness session - 10:40am
20 minutes
A quieter, calming space and help restore your inner calm through mindfulness, stress management strategies and maybe even some guided meditation. Find out more and book your free ticket.
11:10 AM
Content & copywriting
Auditorium 1

Write your own f*cking website in 12 steps

15 teardown examples of money keywords guaranteed to lift conversion

SEO: Story effect optimisation
Keyword analysis
Auditorium 2

Learn how to combine google sheets functions and do keyword analysis in 5 minutes

How to tackle keyword cannibalisation & dominate the organic SERPs

Unleashing the full potential of keyword research
TikTok
Syndicate 1&2

What is TikTok SEO and how do you utilize it as a part of your SEO-strategy?

The TikTokification of everyday life

Don't be a magpie - how to avoid the distraction of shiny stuff when planning
Knowledge graph
Syndicate 3&4 - Search & Social Advertising Show

Practical network visualisation and analysis

How an understanding of Knowledge Graphs can improve your online visibility

Generating complex schema markup at scale with AI
Wix podcast recording: SERP's up live! Trending topics for 2024
Skyline

Wix podcast recording: SERP's up live! Trending topics for 2024
12:20 PM
Lunch
Lunch
Head into Brighton to grab some lunch. There are lots of local options to try.
01:40 PM
AI content
Auditorium 1

Memes in the age of AI

How to use AI to help build a winning content plan

Scale up: How to create unique content with open-source tools
Content Automation
Auditorium 2

Building an Automated Content Strategy: Practical Tips and Best Practices

Create and automate content with(out) AI

15 things I’ve learned from 15,000 SEO articles
Management
Syndicate 1&2

How to use psychology to better manage your SEO team (and your clients)

Lessons from a 4-day workweek agency

The psychological hit of work failure - a guide from a digital fresher
Tech SEO
Syndicate 3&4 - Search & Social Advertising Show

Exploiting XPath in Screaming Frog/Google Sheets

Javascript SEO, solved

Demystifying chrome devtools
Panel discussion: analytics
Skyline



Panel: analytics
02:50 PM
Break
30 minutes
A chance to browse our exhibition area, get some fresh air or chat to other attendees.
03:20 PM
Content Strategy
Auditorium 1

Supercharge your SEO content with email marketing

Iterative content strategy: workflows, fictions, and the honest truth

Killer content & multichannel magic: a chaotic how-to guide
Strategy
Auditorium 2

SEO's sixth sense: seeing SEO's future in today's numbers

Why does your CEO hate SEO?

My boss doesn't think I'm strategic
Semantic SEO & entities
Syndicate 1&2

Entities in SEO

Significance of cost retrieval and leveraging semantics in SEO

Semantic SEO for better rankings
SEO & Product Management
Syndicate 3&4 - Search & Social Advertising Show

Are SEOs like architects? An SEO product manager's story

Think like a product manager and optimize beyond the SEO bubble

Product management - the secret to being an SEO superhero
Panel: Ecommerce
Skyline



Panel: ecommerce
04:30 PM
Break
20 minutes
A chance to browse our exhibition area, get some fresh air or chat to other attendees.
04:50 PM
An update on Google Search
Auditorium 1


An update on Google Search
EAT
Auditorium 2

The biology of building trust

From experience to trust: How the evolution of E-E-A-T will affect your SEO strategy

Why focussing on SEO will not help you to become an E-E-A-T
UX
Syndicate 1&2


Unlock the power of heatmaps: supercharge your SEO and UX strategy

SEO+UX: it's a match! Creating a winning SXO strategy

Banish image bloat with an image performance budget
SERPs
Syndicate 3&4 - Search & Social Advertising Show

SEO & the NHS: When the SERP can save lives

Bots, browsers & beyond: Google vs Bing in the age of AI

How to make long-form question-based blogs your superpower
05:45 PM
Drinks reception
90 minutes
Brighton Centre, Brighton Centre, Kings Rd, Brighton BN1 2GR
Immediately after the conference ends, you can use your drink voucher in our on-site bars for a free drink and enjoy some of the entertainment we’ve got planned.
Expect retro game consoles & arcade machines, sock puppet crafting, mindful colouring, table football tables, air hockey and pool.
No additional ticket required if you’re at the event already.
Women in Tech SEO meet & greet drinks
60 minutes
2Bar (beside Auditorium 2), Brighton Centre, BN1 2GR
An opportunity for Women in Tech SEO members to meet one another, discuss how the day went, and make plans to attend the after party together. Open to Women in Tech SEO community members at the conference. No ticket needed, just show up.
Yoga - 6:30pm
60 minutes
Enjoy a calming yoga class to calm your brain during a busy conference trip. Find out more and book your free ticket.
06:30 PM
SE Ranking 90s karaoke party
Concorde 2, Madeira Drive, Brighton, BN2 1EN
Sponsored by SE Ranking
Join us for the ultimate 90s karaoke night of brightonSEO, hosted by SE Ranking!
Unleash your inner rockstar on stage backed by a live band. Do you need to know your scales? Read music? Or have any singing experience whatsoever? Nope!
All you need is to throw caution to the wind and you’ll set that stage on fire! Pick out your favourite tune and belt it out at the top of your lungs.
You won't need to book a ticket in advance to attend but it will be first come, first served, so we recommend getting there early. You'll just need to bring your brightonSEO badge (and lanyard if you've collected it.)
This event is sponsored by SE Ranking, so we'd like to scan your brightonSEO badge on the way in and pass your details on to them in order that they can contact you with direct marketing about the marvellous things they do.
Yoga - 6:30pm
60 minutes
Enjoy a calming yoga class to calm your brain during a busy conference trip. Find out more and book your free ticket.
07:30 PM
The Meme in the Moment
Digital Void’s The Meme in the Moment is an evening of short talks from the internet’s most critical, funny, and engaging thinkers. Find out more and book your ticket.