This talk is best for marketers, content creators, and business leaders who want to stand out, not become robotic in an AI-saturated world.
This talk will make you think twice about what “standing out” really means when everyone’s using the same AI tools. Ekua will show you how to train your AI to amplify your brand values on LinkedIn, when to let technology help and when to let your human voice lead. You’ll learn how to use AI without losing authenticity, how to write content that still sounds like you, and how to build trust in social media where sameness is the norm. She is the emoji Queen of LinkedIn!
You’ll leave this talk with practical ways to use AI wisely, protect your brand’s voice, and turn authenticity into your ultimate competitive advantage.
Voice Over Volume: How to Build a Brand People Trust in an AI-Driven World
About this session
Skyline, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom
Thu 30 Apr, 2026 | 05:00 PM
Reddit’s Influence in AI Search & Building Brand Authenticity
In this talk, Victory Umurhurhu will unpack why Reddit is emerging as one of the most influential sources shaping AI-generated answers. She will explore the growing trust gap in online content and explain why user-generated discussions are increasingly prioritized over polished marketing.
Drawing from her analysis of over a hundred brands across multiple industries, the session highlights practical strategies on: how to engage on Reddit without triggering backlash, how to operate within community rules, and how to transition from passive monitoring to strategic influence using a three-mode engagement framework. Finally, participants will walk away with a clear ‘zero to scale’ checklist and step-by-step roadmap for building credible presence with Reddit in this AI era.
About this session
Skyline, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom
Thu 30 Apr, 2026 | 05:00 PM
The Rise of TikTok Shop as D2C Alternative to Market Products
In this talk, Charlie will discuss the strategic shift of brands leveraging TikTok Shop as a primary D2C engine and what this evolution means for how modern brands build authority and connect with the next generation of consumers.
About this session
Skyline, Brighton Centre, Kings Road, Brighton and Hove, Brighton, BN1 2GR, United Kingdom
Thu 30 Apr, 2026 | 05:00 PM
